Our values

Healthy pet

The health of a pet consists of 2 components – nutrition and care. To be more exact, the healthy pet formula looks like this: 80% balanced nutrition and 20% every day and veterinary care.

At Nature’s Protection our mission has always been to provide a full and well-balanced nutrition for pets all over the world. That is why one of our main concerns, when creating products, is to be 100% sure of the quality of each ingredient and to understand what benefit that exact element provides for the health of the pet. The ingredients used in Nature’s Protection dry feed, canned feed, supplemental treats and supplements for dogs and cats are of the highest quality.

Natural mineral – MICROZEOGEN

All Nature’s Protection products are supplemented with a natural unique ingredient MicroZeoGen – an innovation from nature. The presence of this natural mineral can provide significant functional benefits that contribute to the excellent health and vitality of pets, making it highly valuable.

MicroZeoGen (also known as clinoptilolite) is a type of zeolite, a mineral that is formed from volcanic ash and has a unique porous structure. It has been used for centuries in various cultures for its ability to absorb toxins, impurities, and other harmful substances. It is a naturally occurring mineral that is safe and effective for pet health.

Suitable for pets with sensitive digestion

Nature’s Protection dry feed, supplemental treats and canned feed compositions are either Grain-free or Wheat-free. The first element on the ingredient list is an animal-based protein source – meat, fish or insect larvae. Due to elimination of grains or wheat the feed and supplemental treats are suitable for pets with sensitive digestion.

Quality and safety

Nature’s Protection dry feed for cats and dogs, as well as supplemental treats for dogs are being produced at the modern pet food manufacturer AKVATERA LT, UAB. This contemporary factory specializes in producing pet food and has been operating successfully since 2004. The factory uses state-of-the-art equipment, with advanced technology and experienced professionals, to create high-quality pet food products at an optimal price.

The manufacturer is committed to ensuring the best quality pet food from the beginning and regularly invests in upgrading its equipment and introducing new technologies and methods. It has established a quality monitoring, management, and control system to ensure quality at every stage of production, from raw materials to the final product.

To meet the needs of pets and provide healthier food, AKVATERA LT, UAB works with consulting technologists from other countries and specialists from national laboratories. The company applies advanced technologies to guarantee the required quality of pet food.

In addition, the company values environmental sustainability and has taken steps to reduce its carbon footprint. In 2019, it installed a solar power plant on the factory premises, which generates about 30% of the factory’s total electricity requirement. Since July 2020, AKVATERA LT, UAB has been using 100% green energy for production, purchasing electricity from other renewable energy sources such as wind, water, and solar power plants. The company believes that sustainability is the future of responsible business.

Green energy

At Nature’s Protection, we are committed to providing high-quality nutrition for dogs and cats while also being mindful of the planet we all call home. That’s why we are proud to say that our dry food for dogs and cats and supplemental treats for dogs are being produced using green energy.

Our production facility, located in the beautiful Kaunas region of Lithuania, is powered entirely by renewable energy sources – 30% from the solar plant, which is next to the factory, and 70% is bought from hydro and wind power plants. This means that our products are not only beneficial for your pets, but they are also good for the environment.

By using green energy, we are reducing our carbon footprint and helping to protect the planet for future generations. We believe that it is our responsibility to take care of the earth, and that includes the world our pets live in.

At Nature’s Protection, we understand that your pets are more than just animals – they are part of your family. That’s why we are committed to providing them with the best nutrition possible while also being environmentally responsible. We are constantly striving to improve our products and processes, and we are always looking for new ways to reduce our environmental impact. We believe that by working together, we can create a better world for ourselves and our animals.

Sustainability

At Nature’s Protection, we are committed to sustainability in the production of dry food for dogs and cats and supplemental treats for dogs. As a company, we recognize the impact that our products can have on the environment, and we take that responsibility seriously. That’s why we have taken steps to ensure that our products are more sustainable.

One way we are achieving sustainability is through our use of sustainably sourced krill that has the MSC (Marine Stewardship Council) quality mark, which ensures that krill fishing meets the highest standards of sustainability, traceability and environmental protection. The Nature’s Protection Superior Care White Dogs line has one position of dry feed for dogs with Black Soldier Fly Larvae (BSFL) as a protein source. These protein sources are both nutrient-dense and have a low environmental impact compared to traditional protein sources like beef or chicken. By using these sustainable protein sources, we are reducing our carbon footprint and including more hypoallergenic protein sources in the pet’s diet.

In addition to our sustainable protein sources, the production facility AKVATERA LT, UAB is also using green energy for production. The factory has implemented renewable energy sources such as wind and solar power, which allows it to reduce our carbon emissions and minimize the impact on the environment. We believe that it is our responsibility to do what we can to reduce our carbon footprint and protect the planet for future generations.

Finally, the production facility AKVATERA LT, UAB are constantly looking for ways to reduce waste in our production process. The factory has implemented new ways of starting and finishing the extruder, which has resulted in less waste being generated during the production of our dry food for dogs and cats and supplemental treats for dogs. We are committed to reducing waste wherever possible and finding new and innovative ways to achieve sustainability.

At Nature’s Protection, we are proud of our commitment to sustainability. By using sustainable protein sources, green energy, and reducing waste, we are contributing to the protection of the planet and promotion of a a sustainable future for all.